ONLY

ONLY presents Denim with a whole new meaning

True Blue - Denimized

Denim undoubtedly is an all time favorite! But this spring summer denim will be as hot and happening as ever. The denim fashion is timeless for not just being comfortable but also exudes ultimate style statement.

Last season saw skinny jeans taking the stride but ONLY presents a lot more for denim lovers in its latest spring summer collection. The line of collection includes jackets, dresses, dungarees, waist coat, capris and of course jeans in various styles, fits and washes.

Team you denims with oversized T-shirts, checked shirts or add some funk to your wardrobe with funky accessories like thick framed glasses, sneakers and stylish hats and you are ready to go anywhere, from the grocery store to a cocktail party, an afternoon barbecue or a breezy day at the beach. You can also go for an all denim outfit for a bold look, or go subtle by choosing to mix and match different fabrics with your denim.

ONLY also understands Indian body structure well and thus presents denims in various styles like straight cut, skinny, anti-fit, capris, ankle etc. So flaunt your shape in that amazing pair of denims you have been dreaming of with utmost confidence.


ONLY presents the fresh look for 2011 – CALIFORNIA COLLEGE



The college look will be more important than ever the coming season. We already see the trend out there but it will truly hit when the spring arrives.



It is inspired by the American College Look and easy going California lifestyle. With new polo shapes, knitted college cardis and chinos the look is preppy but fresh with soft textures of e.g. pique fabric. And true to the original American look, the colours are bright and contrasted and the primary décor is university prints. Shapes are traditional fits and new interpretation combined.

This look is very casual, slightly boyish and can be worn with flat-soled sneakers or ankle suede boots.

Denim wear cannot get more revolutionized than this.

So go to your nearest ONLY store and make your wardrobe as stylish as it can get this season.