Monday, December 07, 2009

Neeta Lulla - Collection Showcase @ Chennai International Fashion Week (CIFW) Dec'09, Chennai

Showing at CIFW

The collection primarily in beige, dull gold and silver encompasses a look that is elegant and classic in its cut but magnanimous in its styling and co-ordinate. The jackets in this collection are essentially basic cuts in various lengths teamed with interesting bottoms like ghagra’s, saris, flare pants, dhotis and lungis.

Embellishment used on this collection is crystals, gota, cutwork and a multitude of cutwork fabrics, thus giving it a very occidental feel and a very modern contemporary approach to silhouettes and styles.

Champagne gold is dominant colour palette for this line. The fabrics used range from chanderi to hakoba, to textured lycras and sequenced fabrics.

Neeta Lulla

In different shades and hues of colour, Neeta Lulla fires up a canvas, creating waves across runways and the silver screen worldwide. She entered the fashion world 25 years ago and has played a pivotal role in setting trends ever since. Having cemented her position in the industry, her inimitable ability to mix grandeur and simplicity has made her the most sought after Indian designer.
Her several awards include two President Award for the films Lamhe & Devdas , the Bollywood Award in New York for the film Hum Dil De Chuke Sanam, the IIFA award for Taal and Devdas. With over 375 films to her credit she recently even extended her design expertise to Hollywood projects like Bride and prejudice, One night with a king, Mistress of Spices and Provoked.

Having earned national and international recognition, the Neeta Lulla brand has built a strong image amongst its consumers, the fashion and film fraternity. The USP of the brand is its ability to blend western and Indian silhouettes, prints and designs. The brand that has become a part of the luxury lexicon continues innovating by drawing inspiration from different cultures yet maintaining the quintessential ethnic-oriental feel

1 comment:

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