Myoho is the passion child of Kiran Jaisinghani and Meghna Agarwal. A showcase culling the essense of Indian handlooms and marrying them with modern sensiblity.
Inspired by the forgotten art of the Gond tribe, the ensemble showcased a suitcase full of muted yet vibrant colours and an eccentric yet eclectic aesthetic. Organic and luxe, this was vintage Myoho. The tribe is indigenous to parts of eastern Maharashtra and Madhya Pradesh. From the looks of it – The line seems to be a wonderful blend of east meets west. I love how the two are dipping into India’s rich textile heritage and creating something so chic and accessible to women.
Miss Globe International India 2012 Arlette Grao showed off some of the collection. Also seen at the event were Kiran, Meghna, Shruti Bhandari, Vikram Raizada and others.
Myoho’s Autumn Winter Collection, to be shown at the upcoming Wills India Fashion Week On Sunday, March 17th.
Unveiled for a sneak preview on Saturday March 9, 2013 evening at MELANGE, the discreet and upscale fashion house in Altamount Road where the label has been retailing for over five years now, the ensemble showcased a suitcase full of muted yet vibrant colours and an eccentric yet eclectic aesthetic. Organic and luxe, this was vintage Myoho.