Wednesday, July 15, 2009

Alecca Carrano - F/W ‘09




ALECCA CARRANO
F/W ‘09





This season the collection was inspired by a classical movie called Dr. Zhivago, set during the Russian revolution.
The recurrent theme is transformable clothes. They can be worn in different ways to get more out of a single garment. The colors are soft and inspired by the cold weather in the movie; ice blue, wine, earthy bronze, sand and of course lots of black!
The shapes are voluminous around the neck area, cowls and shawl collars that can be worn as hoods. Classic pieces one can wear for a few years…
Keeping the recession in mind, women will not hesitate to buy a garment that can linger in their closet without causing boredom.
Black is key for evening as it is a classic. We are introducing a plain black dress with ties that can look different every time you wear it!
Our wraps are voluminous and also transformable.
Our textiles range from light and heavy wools, printed silks and printed wools. We are using lots of stretchy materials that are cost efficient and elegant at the same time. Very few embellishments have been used in an effort to keep selling prices affordable.
A few embroidery motifs are inspired by famous Russian embroidery. All tone on tone and very subtle.
The collection is overall feminine and wearable, it is meant for an active woman who needs an outfit that will last her through the day and into evening.



PROFILE
Of Greek origin, Carrano was born in Lebanon and raised in Vienna. Her multi-cultural heritage and experience has lent directly to her fashion sensibilities
Carrano, a graduate of FIT (Fashion Institute of Technology, New York), began her career as a fashion editor in New York City. She went on to work for Vogue Italia, during which she collaborated on many fashion advertising campaigns
In the early 90's, Carrano was amongst the first designers in the United States to create evening wraps and shawls. A legacy/ style she continues to experiment with in her current collections.
Carrano works mostly with lace,silk organza,chiffon and silk satins.She regularly sells to Barneys,Saks fifth Avenue and to other high end boutiques all over Europe.Her garments are now available in India in various multi brand stores like Ensemble,Ogaan and Taj Khazana to name a few.
Today,Nicole Kidman,Oprah Winfrey,Martha Stewart,and Sarah Ferguson are among her celebrity clients.
Her newest collection includes dresses,Kurtas and Caftans,as well as the wraps and shawls for which she's best known.



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