The 3C Company presents''‘Going Green" by Tarun Tahiliani - Wills Lifestyle Fashion Week (WLFW) 2011

The 3C Company presents''‘Going Green" by Tarun Tahiliani - Wills Lifestyle Fashion Week (WLFW) 2011

The is regarding the 3C company. In pursuant of its ceaseless endeavours for promoting Green buildings in India, The 3C Company, pioneer in conceiving and executing Green Developments, has collaborated with the master of couture and creativity - Mr. Tarun Tahiliani for the Wills Lifestyle Fashion Week (WLFW) 2011. Tarun Tahiliani’s Fashion Show sponsored by The 3C Company reiterated the need of the hour – Global preservation of natural resources.

The 3C company, whose prime focus is to deliver state of the art energy efficient buildings, have a décor at WLFW adorned with natural materials like wood, pebbles, rocks sans any kind of glamour stroke that will complement the green theme. A unique introduction by The 3C Company is the establishment of Tweet Station, Scratch wall and Green Art installations. Innovation for the greater good has always been the cornerstone for The 3C Company and setting up these junctions is a step forward in this direction. To keep up the momentum of the interactions and messages on ‘Going Green’, all tweets accessed in the event will be highlighted on the projection screen. Every aspect including hospitality will exude the social message of nature conservation. Food serving will be characterized by organic brunch and green drink which is healthy and scrumptious.



"We are living on this planet as if we had another one to go to."- Terri Swearingen



Fashion –Green Way
The 3C Company joins hands with ace designer Mr. Tarun Tahiliani for his exclusive fashion show at Wills Lifestyle Fashion Week 2011

New Delhi, April 2, 2011 - In pursuant of its ceaseless endeavours for promoting Green buildings in India, The 3C Company, pioneer in conceiving and executing Green Developments, has collaborated with the master of couture and creativity - Mr. Tarun Tahiliani for the Wills Lifestyle Fashion Week (WLFW) 2011. Tarun Tahiliani’s fashion show sponsored by The 3C Company reiterated the need of the hour – Global preservation of natural resources.
The 3C company, whose prime focus is to deliver state of the art energy efficient buildings, have a décor at WLFW adorned with natural materials like wood, pebbles, rocks sans any kind of glamour stroke that will complement the green theme. A unique introduction by The 3C Company is the establishment of Tweet Station, Scratch wall and Green Art installations. Innovation for the greater good has always been the cornerstone for The 3C Company and setting up these junctions is a step forward in this direction. To keep up the momentum of the interactions and messages on ‘Going Green’, all tweets accessed in the event will be highlighted on the projection screen. Every aspect including hospitality will exude the social message of nature conservation. Food serving will be characterized by organic brunch and green drink which is healthy and scrumptious.

Mr. Vidur Bharadwaj, Director, The 3C Company said “At The 3C Company, we believe it’s the responsibility of each one of us to care for the environment & do something about the issues related to the ever increasing pollution & the ill effects on the nature. We feel that the association with Tarun at Wills India Fashion week would be a great platform to highlight these issues and promote green living. It’s high time all of us realize the fact that if we don’t take steps to reduce the carbon footprints and conserve the natural resources, the generations to come would face the ugly consequences of our exploitations of the nature.”

Speaking on the alliance, India’s leading fashion designer and master of couture, Mr. Tarun Tahiliani expressed his enthusiasm in the following words, “It is a pleasure to be a part of such a noble initiative which the entire globe is endeavoring to uphold. We have neglected the impacts of depleting natural resources and currently, the alarming figures of its limitations have triggered a global campaign on going green in every way possible. Weaving in noble threads



with all the natural hues mesmerizes the senses imparting hard realism and greater responsibility towards society. I am delighted to be involved with The 3C Company for imparting an entirely new meaning to my creations this fashion week. And I hope this fashion show continues to inspire Indians in more ways than one.”
About The 3C Company

The 3C Company’s holistic perspective as a developer balances the growth of nation while respecting the heritage, traditional values and above all, the nature. Each project

of The 3C Company is developed from the cornerstone of fostering economical but ecologically sustainable growth.
The accolade of being the sole squad in the entire Asia Pacific with THREE PLATINUM & TWO GOLD RATED LEED certified Green Buildings by the USGBC (U.S. Green building Council), does not only testifies the impeccable architectural excellence of The 3C Company but also echoes its concern for the environment. Green Boulevard, one of the Platinum Rated Green buildings of The 3C Company, is under the process of getting Carbon Credits. This would be India’s 2nd building to get carbon Credits.

With the vision to provide opportunities of healthy living, the company launched 5 green residential projects in Noida. All of these projects received overwhelming response and have played an instrumental role in bringing about a paradigm shift in the entire real estate sphere.

The 3C Company’s impressive list of clients include Hewitt, Accenture, Sapient, Nokia, Wipro, IHDP, Patni, Alstom, Adobe, Perot Systems, EXL, Philips, Fiserv and many more.

Project Spectrum: Delhi One, SEZ Oxygen, Green Boulevard, CSC, Knowledge Boulevard, Tech Boulevard, Patni knowledge Centre, IHDP in Noida, Wipro Campus in Gurgaon & Wipro Technologies in Greater Noida are name to few.